An Introduction to Whisky

When we hear the word 'Whisky', we tend to almost synonymously associate it with Scotch Whisky given its global presence and popularity, being Scotland's best and most successful cultural mascot and export. Drinking scotch whisky has become such a phenomenon today, which is evident (for better or worse) from the massive demand and price hikes globally, increased focus on premiumization, and new brands popping up every fortnight.

And to nobody's secret by now, scotch whisky's boom is not a self-contained event, as we see quite clearly how it has impacted other whisky categories such as Irish whiskey, Japanese whisky, Bourbon etc; both directly and indirectly helping to create bourgeoning whisky communities around the world. That positively translates to a wide variety of options to choose from for the consumers and nobody can say that's a bad thing.

Why people like (or love) it..

People genuinely enjoy the sensory experience of smell and taste that comes with whisky. Even for the occasional drinker, there are casual ways to serve whisky and it's not always a swirling, sniffing and sipping business which can look pretty daunting (well, at first).

The one thing about whisky is that it has an extremely wide range of options to choose from - and what we meant by that is that you can probably find a bottle of whisky for any occasion and any price point, from casual off-the-shelf bottles, to home bar essentials, to collector's/enthusiast releases, to premium and ultra premium stuff - there is whisky for everyone. And we haven't even talked about the different styles across different types of whiskies that consumers are spoilt for choices yet.

Why some people tend to steer clear from it..

But it is also because whisky is of much focus today, categorically, that it can be feel quite distant and unapproachable for people who would like to understand more about it. For starters, it's pretty strong as with most distilled spirits and can be an assault to the sense. The huge selection to choose from across countries, types and styles, coupled with jargons, can also be rather confusing much like attempting to understand wine appellations and grape varieties. Topping it off with premiumization campaigns, whisky can may tend to impress upon to-be new joiners that it may be more suited for the deep-pockets, a status symbol of sorts, or a passing 'hype'.

 

 

Our mission

As with all unfamiliar subjects, there are bound to be pre-conceived notions. Old Moon Spirits is a business that would like to address these perceptions that people may have, and offer you a different take on what whisky is about for it has so much to offer beyond feeling a buzz.

For the those already part of the whisky camp and need no further convincing, Old Moon Spirits constantly strives to bring interesting and quality products, whiskies and beyond in the name a holistic and fulfilling spirits journey for our customers!

Here is a quick download of what whisky is:

Whisky is a distilled alcoholic beverage made from fermented grain mash, and it's one of the most revered spirits in the world. The primary grains used in whisky production include barley, corn, rye, and wheat. Whisky is aged in wooden casks, typically made of oak, which gives it its distinctive flavor and character.

There are several major types of whisky, each with its own unique style and regional identity:

  1. Scotch Whisky: Made primarily in Scotland, Scotch whisky is often aged for at least three years and comes in two main types: single malt (made from 100% malted barley at a single distillery) and blended (a mix of single malts and grain whiskies).
  2. Irish Whiskey: Known for its smooth and light character, Irish whiskey is typically triple-distilled and aged for at least three years. It’s often less smoky than Scotch and has a delicate, nuanced flavor.
  3. Bourbon: A distinctly American whisky, bourbon is made primarily from corn (at least 51%) and aged in new charred oak barrels. It is known for its rich, sweet flavor profile with notes of caramel, vanilla, and oak.
  4. Rye Whiskey: Made from at least 51% rye, this whisky is known for its spicy and robust flavor. Rye whiskey is popular in both the United States and Canada, each offering slightly different styles.
  5. Japanese Whisky: Inspired by Scotch, Japanese whisky has gained global acclaim for its precision and craftsmanship. It is often characterized by its balance, subtlety, and elegance.
  6. World Whisky: Similarly inspired by Scotch, determined and innovative producers have proved that good whisky can be made in drastically different terroirs and climate from Scotland. From Indian whisky to New Zealand whisky to South African and Brazilian whisky, it is safe to say that it is a world affair right now.

Whisky is enjoyed in various ways—neat, on the rocks, or in cocktails. Each type of whisky offers a unique tasting experience, influenced by factors such as the grain used, the distillation process, and the aging environment. The world of whisky is vast and varied, making it a fascinating subject for enthusiasts and connoisseurs alike.

Start exploring now, or pop by for a fitting session!